Google Ads Price Extensions
Google Ads price extensions are manual ad extensions advertisers can implement to promote specific products and services. Yes they can showcase the price of what you're selling. But Google Ads price extensions also can call out value statements as well as link to the landing pages of those specific products or services. This video will show you how to properly set up price extensions at the account, campaign, and ad group levels. Then we will go through five price extension strategies you may want to test in your Google Ads accounts
0:43 - Setting up Google Ads price extensions
4:23 - Campaign level price extensions
6:11 - Ad group level price extensions
8:35 - Price sorting price extension strategy
10:19 - Popularity sorting price extension strategy
11:17 - Awareness building price extension strategy
12:01 - Monthly vs. annual billing price extension strategy
13:00 - Promote free trials with price extensions
#googleads #ppc #paidsearch
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