How to Get Pinterest Audience Insights
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Pinterest Audience Insights, a new section in Pinterest Analytics, is another beneficial feature of a business accounts. Pinterest Audience Insights divide the audience into two groups – followers of the account and all Pinterest users. Followers of the Pinterest account are then split into two subgroups – engaged followers and all followers. So, you really have three groups to work with. This analytics data lets you know if the content you are saving to Pinterest is interesting and engaging your followers. It also shows you how many followers are not that engaged and give you some idea on how to change your marketing strategy, so you can hopefully get them interacting with your brand or business.
Blog Post:
How to Get Pinterest Audience Insights
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