In this video you will learn about Advanced Google Ads Display Network Campaign and its targeting options, start creating profitable display network campaigns
There are various targeting option in Google Display Network Campaign
1) Location: you can target people according to which location people you want to target
2) Audience: You can target audience based on users behavior and habits
3) In- Market audience: You can target audience who are more interested in type of your products or services
4) Custom Audience: You can target people based on their purchase intent and their search keyword, you can also target the website they visit and app they use
5) Demographics: Suggest people based on age, gender, parental status, or household income
6) Keywords: Suggest terms related to your products or services to target relevant websites
7) Topics: Suggest webpages, apps, and videos about a certain topic
8)Placements: Suggest websites, videos, or apps where you'd like to show your ads
Display Ad Sizes
Medium Rectangle Ad: 300 x 250 pixels
Large Rectangle Ad: 336 x 280 pixels
Leaderboard Ad: 728 x 90 pixels
Half Page or Large Skyscraper Ad: 300 x 600 pixels
Large Mobile Banner: 320 x 100 pixels
250 × 360 - Triple widescreen
300 × 250 - Inline rectangle
580 × 400 - Netboard
468 × 60 - Banner
930 × 180 - Top banner
970 × 90 - Large leaderboard
970 × 250 - Billboard
980 × 120 - Panorama
120 × 600 - Skyscraper
160 × 600 - Wide skyscraper
300 × 600 - Half-page
300 × 1050 - Portrait
300 × 50 - Mobile banner
320 × 50 - Mobile banner
320 × 100 - Large mobile banner
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