How to Send Meta Facebook Pixel Events via the Conversion API (Using Zapier)

Опубликовано: 30 Сентябрь 2024
на канале: MeasureSchool

30,416

325

The conversion API is a new way to send Facebook events into the FB ad system. You might have done this via the normal Facebook pixel, but how can you send data from places where you can't install a pixel, like on a Google form?

In this video, Cedric Potvin from Vertex Marketing Agency is going to show us how to do it using Zapier.

OUTLINE:

00:00 - Intro
00:53 - Creating a Zap and adding a trigger
02:08 - Submitting timestamp
02:43 - Sending information to Facebook Conversion API
04:16 - Zapier timestamp best practices
06:21 - Connect Events Manager to Zapier
07:54 - Assign Form Fields to the event
09:49 - Test your Zap & Activate
11:26 - Summary

🔗 Links:

[Complete Training] Meta Facebook Pixel Tracking with Google Tag Manager:    • [Complete Training] Meta Facebook Pix...

FB documentation:   / zapier-integration

Zapier (4 ways to automate Facebook’s Conversion API tool with Zapier): https://zapier.com/blog/automate-face...

📄Read this Video's Guide: https://measureschool.com/facebook-pi...

🎓 Measure Masters Membership: https://measureschool.com/measure-mas...

❓ Take Our GA4 Quiz: https://measureschool.com/google-anal...

FREE Tag Manager Course: https://measureschool.com/products/fr...

FREE Analytics Course: https://measureschool.com/products/fr...

🔀 GTM Copy Paste - Our Chrome extension https://chrome.google.com/webstore/de...

🚀 Hire us: https://measureschool.com/services/?u...

📚 Recommended Measure Books: https://kit.co/Measureschool/recommen...

📷 Gear we used to produce this video: https://kit.co/Measureschool/measures...

📡 Our Live Streaming Software: https://restream.io/join/YXLM2

👍 FOLLOW US
Facebook:   / measureschool
Twitter:   / measureschool
LinkedIn:   / measureschool