New User Orientation | Mailchimp (2023)
New to Mailchimp? We know using a new system can be intimidating, and you might not know where to begin. In this webinar, we’ll walk you through the basics so you know what to expect along the way. No matter your business type or experience level, we have tools to help you understand your audience, reach them when it matters most, and get better as you go.
In this #webinar, we will:
1) Give you a quick tour of the Mailchimp platform and navigation
2) Highlight key account settings to get you set up and ready
3) Introduce you to powerful features such as audience management, templates, and campaigns
4) Show you how to access and make the most out of our free guides and resources
This webinar is ideal for Mailchimp customers who:
-- Recently created an account and have no experience using Mailchimp
-- Need a first-hand introduction to the Mailchimp platform and its features
-- Want some guidance on where to get started when using Mailchimp for the first time (or the first time in a long time)
Find all of our helpful resources after watching this webinar here: https://mailchi.mp/mailchimp/new-user...
Register for our upcoming Mailchimp webinars: https://mailchimp.com/workshops/
*Note - images/content in this video may differ slightly from what you see in your Mailchimp account.
TIMESTAMPS:
00:00 - Introduction
00:30 - Agenda
02:25 - Navigation bar overview
02:48 - Intro to your Mailchimp account
04:02 - Account settings
05:04 - Audience management — Segments, Tags & Groups
09:41 - Campaigns overview
10:36 - Email templates
11:20 - Campaign reports
11:49 - Automations & Pre-built customer journeys
12:49 - Website menu
12:59 - Verify + authenticate your domain
14:02 - Content studio
16:22 - E-commerce Integrations
18:12 - Create content in Mailchimp
29:04 - Overview of our free help content
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About Mailchimp:
Mailchimp is an email and marketing automations platform for growing businesses. We empower millions of customers around the world to start and grow their businesses with world-class marketing technology, award-winning customer support, and inspiring content. Mailchimp puts data-backed recommendations at the heart of your marketing, so you can find and engage customers across email, social media, landing pages, and advertising—automatically and with the power of AI.
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