Advanced solutions for evolving monetization: Google Ads Help
The gaming industry is ever evolving, and adaptability has never been more crucial in the current environment of macro changes and shifts in user behavior. In this session, we'll review the evolution of player monetization in mobile gaming over the past five years, and examine the best advanced bidding strategies to ensure you can maintain an engaged user base and achieve sustainable revenue growth simultaneously.
Resources:
About Target ROAS bidding → https://goo.gle/3Lc4WQv
tROAS for ad revenue announcement → https://goo.gle/3kXy6Ze
Subscribe to Google Developers → https://goo.gle/developers
Subscribe to the Google Ads channel → @GoogleAds
#GoogleForGames #googleads #digitalmarketing #googleadshelp
