Google’s Link Spam Update: Is there a way out?
Google’s search algorithm still relies heavily on backlinks to check for a website’s authority. But as websites try to game the algorithm Google continuously gives out Link Spam Updates.
00:00 Let's Talk about the Link Spam Update
00:18 How Google is using Spam Brain AI?
00:43 What will happen to websites?
01:25 How to recover from link spam update?
The Google Link Spam update is explicitly focused on websites that sell their backlinks to pass authority. The process of buying links simply negates the efforts of real SEO professionals. Thus, Google makes use of Spam Brain, an AI trained to detect shady or questionable links and prevent them from passing authority to the search algorithm.
The Google Link Spam Update 2022 is the strongest one yet, as it targets websites in every language, specifically hitting the ones that are used for black hat link-buying practices. The only way for websites to recover right now is to disavow all questionable links and start mending their ways. While recovery might take time, it's much better than eventually getting de-indexed.
Check how you can add a proper rel attribute to a backlink.
https://developers.google.com/search/...
Learn all about Link Spam from Google:
https://developers.google.com/search/...
We also wrote a blog on the Link Spam update that explains everything in more detail: https://bit.ly/3jLazKb
We have a whole playlist on Google Updates, and you can check it out too
• Google’s Link Spam Update: Is there a...
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