Ashraf Habibullah: Engineering is About People! An Introduction to Human Engineering
PLENARY TALKS
Ashraf Habibullah: Engineering is About People! An Introduction to Human Engineering
Wednesday, July 3rd, MiCo Auditorium
Abstract:
According to research published by the Carnegie Foundation, only 15% of your financial success is due to your technical expertise. The other 85% is due to your skills in human engineering, i.e. your interpersonal skills. Since strategic use of economic power translates into influence and recognition, nearly all students—but especially those in the technical fields—would benefit from an education that includes coursework in human engineering. Could the absence of human engineering coursework from engineering degree programs be why our professional fees do not even begin to reflect the profession's immeasurable contributions to humanity? And why is our profession not even in the running for any high-profile recognition or prize, such as a Nobel? In this talk, Ashraf emphasises the need for a human engineering-based education. He convincingly demonstrates, with enthusiasm and humour, why engineering students should cultivate within themselves a deep sense of personal confidence and passion and why all students should develop public speaking skills and a mastery of both human chemistry and human psychology so that they may enter the professional world ready to lead, influence, and inspire.
Bio:
Ashraf Habibullah (https://en.wikipedia.org/wiki/Ashraf_..., Structural Engineer, is President and CEO of Computers and Structures, Inc. Ashraf graduated from the University of California at Berkeley in 1970 with a master's degree in structural engineering. He founded CSI in 1975 and has led the development of CSI's products, including SAP2000 and ETABS, for nearly five decades. Today, CSI is recognised globally as the pioneer in developing structural and earthquake engineering software. Thousands of engineering firms use CSI's software, and it is the choice of sophisticated design professionals in over 160 countries. Ashraf also has a keen passion for the arts and social causes. He is co-founder of the critically acclaimed Diablo Ballet and the founder of the Engineer's Alliance for the Arts, an organisation that involves school children with technology, focusing on the artistic aspects of bridge engineering. Ashraf regularly donates his time and resources as a speaker to support humanitarian organisations, hospitals, and educational institutions worldwide. Ashraf has donated software to thousands of universities to ensure that the technology necessary to produce seismically sound structures reaches everyone. Ashraf has a deep interest in studying human psychology and human behavior and how they can be leveraged to help people from all walks of life reach their maximum potential.
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Farzad Naeim 0:12
Ashraf Habibullah 07:08
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