Config 2024: Creating the unexpected, making it transformative (Daisuke Sakai, Co-founder, teamLab)
Config 2024: Creating the unexpected, making it transformative (Daisuke Sakai, Co-founder, teamLab)
In a world oversaturated with experiences, how do we at teamLab design and make the unexpected? How do we not just meet but exceed customer expectations, leaving them transformed by the encounter? This talk delves into our art of crafting both physical and digital experiences where the customer is not just a spectator but the protagonist of the narrative.
Join us as we explore the design process of surprise and delight in creating unforgettable moments. Discover how to infuse tech and creativity into every touchpoint, ensuring that the unexpected becomes a catalyst for transformation. From our renowned immersive physical artworks to seamless digital interfaces of diverse sectors, we'll discuss strategies for putting the customer at the heart of it all.
Drawing from our experience and insights from numerous executed projects this talk will allow you an insight to the way we work, our methods and techniques for designing experiences that create an impact. Join us as we share all we know about creating the unexpected and making it truly transformative.
Featuring: Daisuke Sakai, Co-founder, teamLab
