Evergreen content is content that is not time-sensitive. Content that transcends time and stays relevant for a long time, or at least the foreseeable future.
However, an evergreen content strategy is not easy to come by or even implement, as it requires websites to settle for slower traffic due to a lack of immediate virality. But there are many upsides to creating evergreen content.
00:00 What is Evergreen Content?
00:39 What does Evergreen Content have to do with SEO?
02:06 Analysis of an Evergreen Blog piece
02:58 Analysis of a Trending Blog piece
03:57 Timelessness of Evergreen Content vs. Trending Content
04:51 Flexibility and Rigidity between the two blogs
05:27 Benefits of Evergreen Content
06:36 Why go for Evergreen Content?
While evergreen content may not go viral or become a sensation overnight, it ensures that the website starts getting consistent traffic and subsequent conversions too. Most websites also make use of evergreen content right from the start to ensure relevance with their audience. Evergreen content ideas are also used by websites to gain leads and traffic that lasts and is revisited often by users.
However, many websites also try to go for trending topics to gain short-term traction. Trending topics tend to dry out over a short period of time but can provide a boost in traffic until the trend lasts.
In this video, we make a detailed comparison between an evergreen blog piece as well as a trending blog piece from the same website. With this analysis, you as a viewer can make the choice on whether to go with evergreen content ideas or with trending topics to rank up. However, it can also be a mix of the two.
Senior Lifestyle's Blog on 7 Best Exercises for Seniors
https://www.seniorlifestyle.com/resou...
Senior Lifestyle's Blog on 10 Ways to Ease Anxiety in Seniors About Getting Back to Normal
https://www.seniorlifestyle.com/resou...
(DISCLAIMER: The data presented in this video was correct as of November 16th, 2022. Link Building HQ does not own the rights to the blog mentioned and these statistics might have changed since then.)
You can also find a lot more details in our blog on Evergreen content here:
http://bit.ly/408YyhA
DBpedia's definition of Evergreen Content: https://dbpedia.org/page/Evergreen_(j....
AxiaPr's take on Evergreen Content:
https://www.axiapr.com/blog/what-does...
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