FACT & FICTION: Brands, Adverts & Capitalism in Colonial India
A discussion on a recently published title by Douglas Haynes that discusses product branding, advertisements, 'modern' conjugality, and indigenous capitalism in colonial India.
SPEAKERS
~ David Arnold is Emeritus Professor of History at the University of Warwick, and author of 'Burning the Dead: Hindu Nationhood and the Construction of a Global Tradition' (2021).
~ Douglas Haynes is Professor of History at Dartmouth College, NH, USA, and author of 'The Emergence of Brand-name Capitalism in Late Colonial India: Advertising & the Making of Modern Conjugality' (2022) -- the book being discussed at this event.
~ Dr Ravinder Kaur is Associate Professor of Modern South Asian Studies at the University of Copenhagen, and author of 'Brand New Nation: Capitalist Dreams and Nationalist Designs in Twenty-First-Century India' (2020).
~ Prashant Kidambi is Professor of Urban History at the University of Leicester, and author, most recently, of 'Cricket Country: An Indian Odyssey in the Age of Empire' (2019).
DISCUSSANT
~ William T. S. Mazzarella is Neukom Family Professor of Anthropology & of Social Sciences, University of Chicago, and currently Visiting Fellow at Clare Hall, University of Cambridge. He is author, most recently, of 'The Mana of Mass Society' (2017).
CHAIR
Dr Nilanjan Sarkar is Deputy Director, LSE South Asia Centre (@SAsiaLSE).
Image © Tom Hermans, 2019, Unsplash.
