What are the pros and cons of college athletes getting paid? Up until 2021, college athletes competing at universities and colleges around the country were unable to get paid for their name, image, and likeness. Previously, the NCAA would not allow athletes to profit on appearances at events or even posts on social media related to specific products and services.
College athletes now have the right to monetize their followings and start building a business that can last long after they’re done with their sport.
This is a two-edged ruling though. Be sure your best interest is being protected in the contract before you try to monetize your brand. Not understanding the contracts you sign can destroy your income potential.
Happy to help you get the most from every contract you see or map out your career/ sponsorship opportunities. Visit www.contiguglia.com and schedule an appointment today.
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