Upwork & WordPress Success: Expert Tips from Brian Gardner (WP Engine)
Are you a WordPress freelancer on Upwork looking to land more clients and grow your business? In this exclusive interview, Brian Gardner, Principal WordPress Advocate at WP Engine, shares expert insights on the evolving WordPress ecosystem and how freelancers can take advantage of new trends to stand out.
👉 Learn more about Brian at...https://wpengine.com/builders/author/...
🆇 Follow Brian on Twitter at...https://x.com/bgardner
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➤ 𝗦𝗨𝗠𝗠𝗔𝗥𝗬
Brian Gardner, WordPress advocate for WP Engine, discusses the evolving landscape of WordPress and the opportunities available for freelancers. He explains the role of a WordPress advocate and how he helps designers, developers, freelancers, and agencies understand the changes in WordPress. Gardner emphasizes the shift towards block-based WordPress and the need for designers to adapt to this new approach. He also discusses the opportunities in productizing services, specializing in certain areas of the WordPress ecosystem, and the potential of headless WordPress.
➤𝗧𝗔𝗞𝗘𝗔𝗪𝗔𝗬𝗦
• WordPress is evolving, and freelancers need to adapt to the changes in the platform.
• There are opportunities for freelancers to specialize in certain areas of the WordPress ecosystem, such as block-based WordPress or WooCommerce website building.
• Productizing services and creating recurring revenue through education and products are viable options for freelancers.
• Headless WordPress offers opportunities for developers, but it is a specialized
