Kate and Carlos discuss the importance of determining how much to raise in the early stage of company building. They highlight the complexities involved in deciding the funding amount, the impact on valuation, company operations, and the perception of success.
They also delve into the risks associated with raising too little or too much money, how it can affect the company's future, and the influence of personal ego and external factors on fundraising decisions.
Watch the full conversation here: https://sdca.mp/FFG_series
Find out more about the Fundraising Field Guide: https://sdca.mp/FFG_2024