The Global MBA Webinar: Become a Meaning Maker
Is this a woke moment for brands? Dr Abas Mirzaei, the creator of our Global MBA unit, Become a Meaning Maker, alongside A/Prof Lan Snell, dive into brand activism, the spillover effects of social movements and how we can differentiate from tokenism to becoming a meaning maker.
http://www.mq.edu.au/
