Custom Dimensions and Metrics in Google Analytics | Marketing Analytics for Beginners | Part-32

Опубликовано: 01 Октябрь 2024
на канале: Data Science Dojo

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Get started with custom dimensions and metrics. Every Google Analytics report has attributes and quantitative measurements. Some of the attributes in Google Analytics like gender, top pages, customer lifetime value, and so forth are not tracked by default. So, you can create customized dimensions and metrics to track them.

So, what are the possible customized dimensions and metrics, and how to use them? Watch the video to find out!

Table of Contents:
0:00 – Define custom dimensions and custom metrics
0:43 – Example of custom dimensions and metrics
1:06 – How customized dimensions and metrics help?
1:47 – Get started with customizing dimensions and metrics
3:22 – Real-time example

You can find the complete list of videos here:    • Marketing Analytics for Beginners

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