Google Ads for Fitness Coaching for Seniors | PPC Strategies Fitness Coaching for Seniors
💪 Discover how targeted Google Ads boosted enrollments in a Senior Fitness Coaching program. 📈 Learn about our successful strategies and results! 🎯
⚡⚡Reach out to us through our website https://www.softtrix.com/
⚡⚡Our WhatsApp Number➜ https://wa.me/+919876152197
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Timestamps:-
0:00 - Introduction
0:26 - Client Overview
0:43 - Campaign Objectives
0:59 - Strategy
2:24 - Success Stories & Results
3:20 - Conclusion
3:41 - Call to Action
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Hi everyone and welcome back to our YouTube channel! 👋 My name is Ami. 😊 And we are Soft Tricks. In today's video, we are diving into the world of fitness coaching for seniors. 🏋️♂️👵 If you or someone you know is looking to stay active and healthy in their golden years, then this video is for you. 🌟
Our client is a specialized fitness coaching program designed to support seniors in maintaining their health, mobility, and overall well-being. 💪🧓 With a focus on personalized low-impact exercises, the program aims to improve the quality of life for older adults. 🌟
In terms of the objective, the primary goal was to increase enrollments in the Senior Fitness Coaching program by targeting seniors and their families through Google Ads. 🎯 The campaign aimed to raise awareness, generate leads, and drive conversions while maintaining a strong ROAS. 📈
Here’s the strategy we used:
Target Audience Segmentation 🎯
Focused on users aged 60 and above, as well as family members aged 40 to 65 who may be searching for fitness solutions for their elderly relatives.
Targeted within a 50-mile radius of the client's location to reach local audiences. 🌍
Keywords & Interests 🔑
Used keywords like "Senior fitness," "low impact exercises," "mobility improvement," and "overall health for seniors."
Targeted interests such as healthy aging and senior wellness. 🧘♀️
Ad Creative & Messaging ✍️
Developed ad copy emphasizing the benefits of tailored fitness programs for seniors, such as improved mobility, independence, and overall health. 🌟
Highlighted the expertise of the trainers, the safety of the exercises, and the welcoming community environment. 🏋️♂️
Landing Page Optimization 🌐
Designed a dedicated landing page with user-friendly navigation, large fonts, and concise messaging. 🖥️
Included an easy-to-fill contact form, success stories, video testimonials, and a detailed FAQ section. 📄
Performance Tracking & Optimization 📊
Set up conversion tracking to monitor sign-ups, form submissions, and phone calls. 📞
Regularly analyzed campaign performance, made data-driven adjustments to keywords and ad placements, and conducted A/B testing on ad creatives and landing pages. 🔍
We successfully generated over 135 confirmed leads through Google Ads, achieving a CPA of just $22.35. 🎉 Our client is extremely pleased with these outcomes and has chosen to continue our partnership. 🤝
In conclusion, by leveraging targeted Google Ads, personalized messaging, and optimized landing pages, we increased enrollments for our client's Senior Fitness Coaching Program. 🚀 The campaign not only drove significant revenue growth but also enhanced the brand’s visibility among seniors and their families. 🌟
If you’re looking to achieve similar results for your fitness coaching center, feel free to reach out to us via the WhatsApp number or the website on the screen. 📞💻 Don’t forget to like, share, and subscribe, and click the bell icon to stay updated! 🔔 Thank you! 🙌
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