Jean Arnault, scion of LVMH, on watchmaking’s Gen Z appeal
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today video is Jean Arnault, scion of LVMH, on watchmaking’s Gen Z appeal.
The youngest son of Bernard Arnault has a new role at Louis Vuitton watches.
Last summer, 23-year-old Jean Arnault, the youngest scion of the LVMH dynasty, joined Louis Vuitton’s watchmaking division as director of marketing and development. Of course, Louis Vuitton does not have anything that even remotely resembles a backwater, but if it did, the watchmaking division would be a candidate. Launched in 2003 and now located in a factory near Geneva airport, it seems distant from the glamour of the Vuitton of runway shows and celebrity creatives.
