Creating an Empathy-Forward Sales Strategy (Danait Berhe)
We know as independent business owners, an effective sales strategy is based on understanding your target audience and communicating effectively. In order for our audience to buy from us, we need to understand their buying decisions.
Messaging and positioning strategist Danait Berhe joins us on the show to share how business owners can communicate their offer through empathy-driven sales strategies. In this episode, she breaks down how we can position ourselves as thought leaders in our industry through our messaging to move our audience into action.
The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Use the code PODCAST to get 20% off your first year as a new member: https://www.honeybook.com
Review full show notes, resources, and transcript at https://podcast.honeybook.com
Connect with Danait:
Instagram: / danaitbg
Website: https://danaitbg.com/
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