Why Super Apps fail in the US
Super apps dominate Asia. Apps like WeChat, Alipay, and Meituan are the most popular apps in China where Chinese citizens spend most of their daily lives. In the US, however, Super Apps haven't really taken off yet. Companies like Uber, Meta, and Amazon have come close but they're not really 'everything apps'. The US market is very different than China.
In this episode, we delve into what Super Apps really are, how Super Apps became so popular in Asia, why they won't work in the US, and what the future of Super Apps will be in the US.
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Loryn from Dark Mode Digest
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Video chapters:
00:00 Introduction
01:36 What are Super Apps?
03:24 How Super Apps dominated Asia
06:42 Why Super Apps won't work in the US
09:12 What's the future of Super Apps in the US?
