Avalanche SEO - The Perfect Strategy For Beginners
The Avalanche SEO Theory, or Compound SEO Theory as others call it is simple yet effective. In this video we're going to break down what it is, how it works, and we'll cover a couple real examples.
This ridiculous growth, is the result of the avalanche SEO strategy for a brand new blog for an ex client of mine.
By the way, guys if you want me to teach you SEO from scratch, check the link in the description for my full SEO course - use “march” at checkout for 20% discount this month.
What is it?
Traffic tiers - the main thing is understanding that your site falls under a natural tier based on the current organic traffic that is getting - we’re going to go through a real example in a second
and so that tier, will guide us into finding keywords that fit into our natural tier, and that IN THEORY we’ll be able to rank for easily, without too much SEO efforts, without any backlinks
we need to create content targeting these keywords, the content should be good thats always a must, but once we post more and we rank for those keywords in our tier, then those clicks will push us into the next tier, with larger keywords and more traffic, and that will just continue compounding !
Now, in theory you could also target keywords with higher search volumes, but those will be much more difficult to rank for and you’ll need what the avalanche theory calls “power-BOOSTS”.
Power-boosts include anything from backlinks, onpage SEO, pagespeed score among a bunch of other things
google can give the value of the boost, but google can also take that boost away. This is what a lot of SEO is. Trying to rank for terms that we’re not yet qualified for, with boosts that give our website the ability to compete with a keyword thats out of our natural tier.
the goal is to create content for keywords in your tier, incrementally climb tiers without boosts, so that when updates happen your traffic doesn’t get slapped back down because of an artificial rank.
its slow steady growth that is all within google guidelines, very whitehat and clean.
so lets run through a real example here.
lets take this old test website of mine, and take a look at the last 3 months of traffic
so what we want to do to find out what tier we’re in we want to find the average daily number of clicks that we’re getting and then go straight to ahrefs and lets start with something really basic
A couple of tips:
1. Don’t worry too much about keyword difficulty unless theres some outlier with a keyword difficulty about 15-20, then maybe stay away from that keyword.
2. Always make sure to properly take a look at the keyword results, and do normal keyword research don’t just start creating content because it has a 20 in search volume
Now what if you guys have a brand new website that has absolutely no traffic?
Well then the same applies, we just have to loosen up the keyword research slightly. What i’d do is go back into ahrefs, get rid of all the other filters, lower the difficulty slightly and then flip volume to find the lowest volumes even if it says 0-10 most of the time its more than that, and even if it is 10 clicks a month, that’ll get you started.
now again another word of advice, a lot of these tiny tiny keywords can be a fragment keyword of a more popular parent topic, and so i’d open up the keyword, and just check the results quickly to make sure that they’re not getting thousands of clicks a month because the traffic is coming from a different keyword.
Timestamps:
0:00 Client Avalanche SEO Result 7k Traffic/Month
0:12 20% Discount On My Course!
0:30 What is the Avalanche SEO Theory?
1:25 What are "Power-boosts"?
2:08 Real Avalanche SEO Example
3:00 Ahrefs Keyword Examples & Tips
4:41 What if I have a brand new website?
5:25 0 Search Volume Keyword Tips
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