Bounce Rate in GA4: How to Track Your Website’s Bounce Rate
Wondering why you can’t find your bounce rate in GA4? If you can’t track your bounce rate in Google Analytics 4, how do you track user engagement on your pages? In GA4, bounce rate has been replaced by other engagement metrics. However, if you want to check your bounce rate, there is still a way to find it in GA4.
In this video, we’ll talk about why bounce rate was removed from the main reports in GA4, how you can still access it, and GA4 metrics you can use to gauge engagement that aren’t bounce rate.
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00:00 Introduction
00:33 GA4 Bounce Rate: Why Is It Gone?
01:20 Bounce Rate vs. Engagement Metrics
02:30 Where to Find Bounce Rate in GA4
02:57 Add Bounce Rate to Pages and Screens Report
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