Featured snippets are taking over google search. Owning a featured snippet in some ways means you're taking over that keyword. They take up a huge chunk of real estate and are incredibly difficult to ignore.
When a competitor has a featured snippet on top of you, that most likely means you're losing out on a lot of potential clicks.
Is there actually anything we can do to get more featured snippets? We're going to cover that and a lot more in this video.
I am also going to go over what some call "snippet bait" and others "answer targets", something that I've been using for my clients for some time now and it has worked quite well.
If we want to have a strong SEO strategy this year, we need to be aware of featured snippets and try our best to help google find featured snippets in our content.
Timestamps:
0:00 Intro
0:13 What is a featured snippet?
0:34 Real client example
1:32 Two quick disclaimers
1:57 Types of snippets
2:40 Video featured snippets
3:33 Table featured snippets
5:43 List featured snippets
7:42 Paragraph featured snippets
8:09 My pro snippet tip
9:48 Hubspot example
10:12 Finding featured snippet opportunities
10:28 Great content comes first
10:58 Back to Ahrefs
12:33 Airbnb SEO Strategy
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