Why Ikea makes you assemble your own furniture
Ikea's greatest innovation came from its greatest challenge.
Find me elsewhere:
Instagram: / philedwardsinc
Twitter: / philedwardsinc
Patreon: / philedwardsinc
Check out the Ikea book:
Amazon affiliate link: https://amzn.to/3AHhCrz
Free link on Internet Archive: https://archive.org/details/isbn_9780...
Find me elsewhere:
Instagram: / philedwardsinc
Twitter: / philedwardsinc
Where I get my music (Free trial affiliate link):
https://share.epidemicsound.com/olkrqv
My camera circa as of February 2022 (affiliate link):
https://amzn.to/3HDcWVz
My main lens: https://amzn.to/3IteXEK
My main light: https://amzn.to/3pjO0M8
My main light accessory: https://amzn.to/3M6eL0j
Here's that paper I linked, about Ikea's various innovations. I read it after writing this video, but it echoes a ton of the same points: https://www.proquest.com/docview/2249...
Ikea's own museum has a lot of the stuff in this video, including catalogs! https://ikeamuseum.com
