How Your Strange Loop Is Affecting The Future Of Marketing, Understanding + Design
In this lecture explore a psychological concept regarding the nature of self, and how our understanding of individuals is shaped as we know more about them. The context that develops over a long relationship with another person is starting to take place digitally as well. I explore both the upside, and downside of this shift.
Key Takeaways
• DATA-DRIVEN DECISIONS: Try to use objective data to make most decisions, not subjective preference.
• GET PERSONAL: More and more user-experiences are tailored to be personal by gender, goals, age, location, etc. Who is your market?
• BLACK MIRROR: As we continue to innovate, think of the potential negative uses for these advances, not just the positive.
Links and references for additional research:
Douglas Hofstadter - I Am A Strange Loop:
https://en.wikipedia.org/wiki/I_Am_a_...
Will Schoder - You Are A Strange Loop:
• You Are A Strange Loop
M.C. Escher Collection:
https://mcescher.com/
How the West Got China's Social Credit System Wrong:
https://www.wired.com/story/china-soc...
Netflix - The Great Hack:
https://en.wikipedia.org/wiki/The_Gre...
The Data That Turned the World Upside Down:
https://www.vice.com/en_us/article/mg...
Mueller Testifies To Congress:
• WATCH LIVE: Robert Mueller is testify...
Edward Snowden: Leaks that exposed US spy programme:
https://www.bbc.com/news/world-us-can...
Google - The Selfish Ledger:
• Google’s The Selfish Ledger (leaked i...
Ending of Annihilation (Spoilers):
• Annihilation (2018) Ending Alien Scen...
