Inside Pornhub’s Latest Venture A Hardcore Porn Guide To Art Nudes
In July, the pornography streaming website Pornhub created a “guide to art world nudes”. The guide featured naked pictures of women throughout art history with the aim to show the most “sex positive” artworks of the world from museums including the Metropolitan Museum of Art in New York, The National Gallery in London, The Prado in Spain, The Louvre and Musée d’Orsay in Paris and others. At the time of release, Pornhub claimed they were trying to "do its part in stimulating the public to visit, explore and fall back in love (or lust) with these cultural institutions.". Of the 30 works on show, seven of them are reenacted by porn stars, including Cicciolina playing the part of Venus in Botticelli's Birth of Venus. An optional voiceover by American porn star Asa Akira offers context into the works should viewers want it. Some of the most famous art works in the world feature, including Francisco de Goya’s Naked Maja, Peter Rubens’ The Three Graces, and Paul Cézanne’s The Bathers. The art world didn’t like this at all. Since the guide was released The Uffizi Gallery in Florence, the Museo Nacional del Prado in Madrid, and the Louvre in Paris have successfully had the images featured in their galleries and Pornhub’s guide removed. But despite successfully revoking their images, The Uffizi are currently in legal proceedings to sue the porn streaming site for harmful use of their images. These proceedings have brought up questions over the ownership and interpretations of images in art institutions. In Pornhub’s art guide, the Uffizi Gallery’s 1598 Venus of Urbino by Titian gets the porn star treatment by porn star couple My SweetApple. A spokesperson for the Uffizi says it is “totally illegal... Done without any permission”. The Prado Museum are also taking legal action to sue over the use of La Maja Desnuda by Francisco de Goya. In response, Pornhub have said they had hoped their porn art guide would drive more footfall to museums following the pandemic. Recasting images by some of the most lauded artists in art history is nothing new for Pornhub. In May they commissioned the series Resmastured where they combined “vintage porn with modern tech”, remastering old pornographic films for public consumption on their site. In 2018 they commissioned emerging artists including Keiken to make artwork that reflected “the times we live in”, according to a Pornhub press release. But for the museums and institutions who disputed the use of their images, Pornhub’s use of emerging artists, Hollywood and now art history, uses art and culture as a mask, and is not a genuine engagement with the arts. For these institutions, the issue of consent of the use of these historic images is extremely problematic for a company who features thousands of non-consensual videos on their site. In December 2020, a New York Times report found that Youporn was "infested" with videos of child-abuse, revenge porn, incest and rape-related films.
All data is taken from the source: http://forbes.com
Article Link: https://www.forbes.com/sites/graceban...
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