How to measure UNIQUE Event Instances in Google Analytics 4 (GA4)

Опубликовано: 09 Ноябрь 2024
на канале: XYZ Lab

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How to measure UNIQUE Event Instances in Google Analytics 4 (GA4):

➡️ Event Count: Measures EVERY instance of the event.

➡️ Total Users with an Event filter: Measures UNIQUE instances of events based on users

For example, if a user clicks on a button 3 times, the Event count will report "3" while Total Users will report "1"