Avg. Engagement Time per Session vs Avg. Session Duration in Google Analytics 4 (GA4)

Опубликовано: 19 Ноябрь 2024
на канале: XYZ Lab
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Avg. Engagement Time per Session vs Avg. Session Duration in Google Analytics 4 (GA4):

➡️ Average Engagement Time per Session: The length of time that your web page or mobile app was THE FOCUS on a user's screen - meaning that the user was ACTIVELY using your website or mobile app.


➡️ Average Session Duration: The total duration of all engaged sessions (in seconds) divided by the number of sessions