How to Own Your Industry Through Great PR and SEO
Brands that are adept at both PR and SEO are expected to see their rankings increase significantly this year. In this webinar, we go over how good PR can be a game-changer to winning over competitive search terms, and discuss trends that are affecting how PR can differentiate an SEO strategy.
Slides → https://www.semrush.com/webinars/how-...
Check out Prowly's toolkit → https://prowly.com/
Check out Semrush's Content Marketing Toolkit → https://www.semrush.com/content-marke...
Related webinars → • Content Marketing and PR
More webinars → https://www.semrush.com/webinars
Read more → https://www.semrush.com/blog/digital-pr/
00:00 Introductions
04:57 Evolution of SEO and PR
06:40 Digital Industry Leadership
08:57 How to Start Getting Media Attention
14:25 Content Alignment
15:50 Tools for PR, SEO, and Thought Leadership
19:40 How Digital PR Serves What Google Really Wants
23:10 Getting Your Pitch Noticed
28:05 Getting Noticed When You Lack a Network
32:28 Asking for Links for Already-Published Content
37:00 Why Nofollow Links Are Desirable
38:55 How to Measure Impact from Backlinks
42:12 Best Subject Lines for Pitches
52:40 Low-Hanging Fruit for PR
![[Sword of Convallaria] Weapon Trial 2 - Stage 10 (level 65) - Bonus team with Angel at the end!!](https://images.videosashka.com/watch/e6xw8a7CX0s)
