A/B Testing Tips for Product Managers | Plivo
🔍 A/B Testing Tips for Product Managers
A/B testing is all about fine-tuning for better results. Here’s how to stay on track:
1️⃣ Frequency: More tests mean better odds of finding winners. Think of it like buying more lottery tickets.
2️⃣ Win Rate: Boost success by basing tests on data, not just gut feelings.
3️⃣ Effect Size: Focus on changes that make a big impact, not just minor tweaks.
Balance these three, and you’ll nail your A/B testing strategy! For more, check out Alex Birkett’s blog: ‘What’s the Ideal A/B Testing Strategy?’
#ProductManagement #ABTesting
