Microsoft’s Most Impactful Announcements At Ignite 2021
Between pre-briefs, executive Q&As and the live event, I attended around twenty hours of Ignite 2021. Typically, Microsoft holds three focused events each year: one for developers (Build), channel partners (Inspire) and end customers (Ignite). There’s always crossover between events—end customers, of course, also involve developers and channel partners. In this column I’ll share my thoughts on what I felt were the most important announcements from the event. Satya Nadella opens with 5 future cloud attributesHistorically, it would have been hyperbolic to claim the world had changed drastically in the span of a year. However, this is 2020 we’re talking about. The last 12 months was, of course, dominated by Covid-19 and its related upheaval. Then there was the nationwide reckoning over race, widespread social unrest on both sides of the aisle and a contentious presidential election. Here in the tech industry, a lot of the change revolved around the debate over consumer privacy and the power giant tech companies hold over society and smaller companies. 2020 was also the year that the majority of work and education was force-migrated to the cloud due to Covid lockdowns. I’ve been routinely impressed to see how tech companies tried their best to improve the situation, sometimes breaking glass along the way. All of this said, I thought it was quite appropriate for Microsoft CEO Satya Nadella to talk about the five attributes that will drive the next generation of innovation from the cloud:While I wish I could dive into each and every one of these, I wanted to at least cite them as the context for why Microsoft is announced some of these products and services at Ignite and why they are important. Let’s dive in. I want to note that senior Moor Insights & Strategy analyst Anshel Sag already covered the biggest announcement, Azure Mesh. Teams and Microsoft 365 updatesWith remote work being the new norm, powerful collaboration tools have never been more important than they’ve been this past year. One of the best around is Microsoft Teams, which got several updates at Ignite 2021. Microsoft announced the ability to put together and conduct interactive webinars in Teams, with up to 1,000 attendees, for audiences both inside and outside the host’s organization. Teams’ webinars boast features such as custom registration, host control over disabling attendee video and chat, a variety of rich presentation options and post-event reporting after the webinar concludes. Microsoft also shared that when and if a webinar swells past the 1,000 attendee cap, Teams will “seamlessly scale” up to a 10,000 person experience (view-only). Right now, Teams can even accommodate a 20,000-person webinar experience geared towards the inflated remote workforce (available through the end of 2021). Additionally, Microsoft announced new integrations between Teams and Microsoft Dynamics 365 designed to merge collaboration with business processes.
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